Today listeners, we have a good friend of the show and YouTube master Gabby Wallace joining us. Gabby is the founder of Go Natural English and has used YouTube to market and catapult her business in the past few years. Currently, Go Natural English has 300,000+ subscribers and has grown by nearly 10,000 from the time we recorded this, to the time we published the episode.
Gabby shares some really great information about growing a YouTube channel. She and I discuss the growth of her content and herself as a YouTuber. We dive into equipment, handling comments and interaction. Gabby shares her strategies for branding and creating a YouTube funnel. And then we wrap up by listening to some of the mistakes Gabby shares so others can avoid.
If you have a YouTube channel or thinking about using one for business, check out this episode!
“Approach YouTube with a very giving mindset…I think it’s a mistake to see YouTube as a commercial or infomercial.” Gabby Wallace
“The marketing led to the business, not the other way around!” Gabby Wallace
02:06: Gabby’s Story
06:12: Gabby’s first video content vs. her video content today
07:45: Recommended Equipment for Video Recording
09:14: Handling YouTube Comments
12:46: Videos and Content that Creates Greater Interaction on YouTube
15:15: Gabby’s Strategy for Branding on YouTube
17:29: Gabby’s YouTube Funnel
21:13: Mistakes to Avoid on YouTube
“I don’t believe in that type of competition, or competitive attitude (in business). I think we can all be more successful if we collaborate in a strategic way!” Gabby Wallice
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