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Most people will never get five minutes with someone who's built a billion-dollar company. The Business Method Podcast gives you dozens of them. Chris Reynolds sits down with billionaires, billion-dollar founders and high-level operators to uncover how the top 0.01% think, build, scale, and lead. With 600+ episodes since 2015, the show goes far beyond surface-level success stories, diving into the mental models, strategic decisions, failures, breakthroughs, and operating principles behind extraordinary companies and lives. Guests have included Jeff Hoffman, co-founder of Priceline; Drayton McLane, former owner of the Houston Astros and billionaire entrepreneur; Richard Koch, author of The 80/20 Principle; Monty Moran, former CEO of Chipotle; Geoffrey Kent, founder of Abercrombie & Kent; Janice Bryant Howroyd, founder of ActOne Group; Jason Fried, founder of Basecamp; Roland Frasier, investor and entrepreneur with 24+ exits; and other elite founders, investors, and operators.
Episodes
Mar 28, 2017
Mar 28, 2017
30 min
Subscribe to our podcast on iTunes https://itunes.apple.com/us/podcast/entrepreneur-house-live-in/id1069958541?mt=2 “Marketing starts before a product is created…and that determines what you’re actually going to build.” Phil MacNevin Today listeners, we are joined by Phil MacNevin. Phil is the founder of a top-notch digital marketing agency called LiftMedia.co and a master at conversation funnels, product launches, and membership sites. Phil as spent years working side by side with Eban Pagan, one of the biggest names in the internet marketing world. From that experience, Phil decided to go out on his own and land some other big name clients such as Jordan Belfort from ‘The Wolf of Wallstreet’, Christian Michelson and the team from The Foundation. On this episode, we get the opportunity to pick Phil’s mind about conversation funnels, product launches creating a marketing plan and conversion funnel before a business is created, and his new podcast. Phil offers some key tips on what he learned from working with these high-level entrepreneurs, how he implements his knowledge into his business, and how you can too. “The most important thing as an entrepreneur no matter what you’re doing is to contribute value. That’s the number one thing.” Phil MacNevin 04:18: Phil Meets Evan Pagan 09:11: Key Takeaways Working For Eban Pagan 16:35: Phil on Conversion Funnels 21:27: Conversion Funnels for Podcasts Create a pre-launch list Run a contest to maintain position on the ‘New and Notable’ List on iTunes 24:24: Phil on Product Launches “If you are not thinking about how you are adding value to your customer's lives, then you probably should not be in business.” Phil MacNevin Honorable Mentions: Eben Pagan https://ebenpagantraining.com/ Automate and Convert Podcast http://liftmedia.co/podcast Tim Paige https://www.linkedin.com/in/timthepaige Jason Swenk https://jasonswenk.com/ Amy Porterfield http://www.amyporterfield.com/ Jordan Belfort http://jordanbelfort.com/ The Foundation https://thefoundation.com/ “The more that you can create value because you can, the easier it is to build authority.” Phil MacNevin Contact Info: http://liftmedia.co/ phil@liftmedia.co Twitter: https://twitter.com/philmacnevin Facebook https://www.facebook.com/philmacnevin
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