The Business Method
Ep.464 ~ How to Network with the Top 1% & Getting a Defense Contractor to Reveal Secrets in 10 Hours ~ Jordan Harbinger

Ep.464 ~ How to Network with the Top 1% & Getting a Defense Contractor to Reveal Secrets in 10 Hours ~ Jordan Harbinger

July 29, 2020

Jordan Harbinger is a Wall Street lawyer turned talk show host, often referred to as “The Larry King of podcasting,”  he is also a communications and social dynamics expert. Jordan has hosted a top 50 iTunes podcast for over 12 years and receives over six million downloads per month, on The Jordan Harbinger Show one of the most popular podcasts in the world. The show was awarded Apple’s “Best of 2018”. On his podcast, Jordan deconstructs the playbooks of the most successful people on earth --from intelligence operatives to legendary musicians, iconoclastic writers to visionary change-makers, on top of that, Jordan is a networking and social engineering pro!

 

He has spent several years abroad in Europe and the developing world, including South America, Eastern Europe, Asia, and the Middle East, and he speaks five languages. He has also worked for various governments and NGOs overseas, and traveled through war zones. He’ll tell you the only reason he’s still alive and kicking is because of his ability to talk his way into (and out of) just about any type of situation.

 

 

 

02:32: Who is Jordan Harbinger?

06:08: The Social Engineering Experiment That Caught the eye of the NSA

13:53: Networking Tips

18:04: How To Maintain Long Term Connections

23:02: Dig The Well Before You’re Thirsty

25:21: If You Hoard Your Network, It Atrophies

31:31: Jordan’s Podcasting Predictions

36:16: Becoming Top iTunes Podcast In Under a Year

46:16: How Jordan Prepares for a Podcast 

49:24: Where to Find Jordan Harbinger

Contact Info:

 

https://www.jordanharbinger.com/

 

Website:

https://www.thebusinessmethod.com/jordan-harbinger

Apple Podcasts:

https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2

Google Podcasts:

https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D

Spotify:

https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

 

Ep.463 ~ Building the Largest Community of Entrepreneurs in the World ~ Verne Harnish

Ep.463 ~ Building the Largest Community of Entrepreneurs in the World ~ Verne Harnish

July 22, 2020

Verne Harnish ~ Founder of EO

~ Current Series ~
100 Interviews with 100 Major Influencers

 

Verne Harnish is the founder of the largest and one of the most influential communities of entrepreneurs in the world, Entrepreneur’s Organization, or EO as many people call it. EO is in 62 countries, it has over 195 chapters and around 14,000 members.

 

Verne is the author of The Greatest Business Decisions of All Time, Mastering the Rockefeller Habits, & Scaling Up, the book that has won 8 major international book awards.

 

If that’s not enough, Verne is also the founder of Gazelles, and Scaling Up, a global executive education and coaching company with over 180 partners all over the world.  

 

 

02:16: Who is Verne Harnish?

08:33: The Origins of EO

22:53: How To Attract High-Profile Connections

32:39: Curating The Culture of EO

39:53: How Verne Scaled EO

53:13: Key KPIs for Influencers

58:16: Where to find Verne 

 

 

Website:

https://www.thebusinessmethod.com/verne-harnish

Apple Podcasts:

https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2

Google Podcasts:

https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D

Spotify:

https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

Ep.462 ~The Future of Video, Television, & Apps from the Co-Founder of Harmon Bros. ~ Jeffrey Harmon

Ep.462 ~The Future of Video, Television, & Apps from the Co-Founder of Harmon Bros. ~ Jeffrey Harmon

July 15, 2020

Jeffrey Harmon Co-Founder of Harmon Bros. & VidAngel

~ Current Series ~
100 Interviews with 100 Major Influencers

 

If you haven't heard of Harmon Brothers. there is a good chance you have seen a commercial or advertisement that was created by this company. Our guest today is Jeffery Harmon, one of the famous Harmon brothers. Jeffrey was one of the first people to figure out you could advertise on YouTube and make money and he did it. In January of 2011, Jeffrey said this…”If my calculations are correct then I can safely estimate that at least 500 channels on YouTube have already created full-time jobs. Hindsight is 20/20 and it was suggested to me by a mentor of mine back in 2011 to start a YouTube channel and use it to make money. I ignored this advice and we see where YouTube has gone in the past 9 years. Now...if you have seen a commercial for Poo Pourri, Clickfunnels, Woodwind Grills, Purple Mattress, Chatbooks, and my favorite the legendary Squatty Potty then you have seen an ad that made the Harmon brothers legends in the marketing world. They now have over $350 Million in sales as a direct result from their video ads, and nearly 1.5 billion cumulative client video views. 

Now, that is just scratching the surface of Jeffery Harmon, Jeffery is also the co-founder of VidAngel, a program that filters violence, profanity, racial slurs, disturbing images and sex from regular TV so families can keep it clean for the kids, or for the adults. He then created Dry Bar Comedy which is a place for people to enjoy clean comedy. They have a YouTube channel and app for Dry Bar Comedy. The YouTube channel has 834,000 subscribers and their app is used close to 30 minutes per use! Dry Bar Comedy is an actual comedy show that now goes on tour around the country to give live clean humor to the world, and now Jeffrey and his partners are working on Chosen App which is the first app of its kind to keep a movie series, and its community completely on the app and has spread to 1 million downloads in just over 2 months using a giving model!

 

 

     02:11: Who is Jeffrey Harmon?

     10:26: Orabrush- The Beginning of Harmon Brothers

     22:05: Why Youtube?

     27:14: Jeffrey's Predictions

     30:45: Drybar Comedy

     43:09: The Chosen App

     53:21: Jeffrey's Creative Process

01:07:03: Where to find Jeffrey Harmon

Contact Info:

 

LinkedIn: https://www.linkedin.com/in/jeffreyharmon/

Twitter: https://twitter.com/jeffreyharmon

Dry Bar Comedy: https://www.drybarcomedy.com/

The Chosen App: https://apps.apple.com/us/app/the-chosen/id1473663873

VidAngel: https://www.vidangel.com/

 

Website:

https://www.thebusinessmethod.com/jeffrey-harmon

Apple Podcasts:

https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2

Google Podcasts:

https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D

Spotify:

https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

Ep.461 ~ Making the Squatty Potty Video and Viral Video Ads  ~ Benton Crane, CEO of Harmon Bros.

Ep.461 ~ Making the Squatty Potty Video and Viral Video Ads ~ Benton Crane, CEO of Harmon Bros.

July 8, 2020

Benton Crane ~ CEO of Harmon Bros.

~ Current Series ~
100 Interviews with 100 Major Influencers

 

 

Our guest today is Benton Crane the CEO of Harmon Bros. and if you haven't heard of Harmon Bros. there is a good chance you have seen a commercial or advertisement that was created by them.  If you have seen a commercial for Poo Pourri, Clickfunnels, Woodwind Grills, Purple Mattress, Chatbooks, and my favorite the legendary Squatty Potty video ads that made them legends and who was also interviewed on our podcast about 3 years ago, those are the typical viral video ads they create.

 

Harmon Bros. has over $350 Million in sales as a direct result from their video ads, and nearly 1.5 billion cumulative client video views. They have a now top-rated podcast called From Poop to Gold and a book by the same name. 

 

02:00: Who is Benton Crane/ Harmon Bros?

05:55: Starting Harmon Bros

14:28: Harmon Bros Creative Process

26:41: The Hero’s Journey

34:06: Pillars of a Viral Video

39:54: The Squatty Potty Video Breakdown

53:46: Where to Find Harmon Bros?

 

Contact Info:

https://harmonbrothers.com/home

 

Website:

https://www.thebusinessmethod.com/benton-crane

Apple Podcasts:

https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2

Google Podcasts:

https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D

Spotify:

https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

 

Ep.460 ~ Former CIO of Facebook Talks Productivity ~ Tim Campos

Ep.460 ~ Former CIO of Facebook Talks Productivity ~ Tim Campos

July 1, 2020

Tim Campos ~ Former CIO of Facebook

~ Current Series ~
100 Interviews with 100 Major Influencers

 

Tim Campos was responsible for the productivity of the entire Facebook workforce from 2010 - 2016.

 Two weeks after Tim started as CIO of Facebook, Mark Zuckerberg summoned him to his office for an urgent meeting. Once there, he met with Zuckerberg’s Executive Assistant, who lambasted the company’s internal calendar app and urged Tim to fix it. From that moment, Tim set to work designing creative tools that would help Facebook employees easily find optimal times and places to meet. It was so successful that it helped Tim double Facebook’s productivity from $900,000 to $1.8 million per employee making it the most productive company in the world — five times more than most tech companies.

 

In 2016, Tim left Facebook to co-found Woven, an intelligent calendar that helps busy

professionals maximize their most valuable asset - time.

 

02:00: Who is Tim Campos

21:30: How Tim Doubled Facebook's Productivity

34:21: Leadership Lessons from Mark Zuckerberg

37:55: Combat Creative Burnout with Better Organization

           Why You Need "No Meeting Wednesdays"

           Business Meetings Aren't a Waste of Time

55:01: Time Management Tools for Freelancers

           The Best Time To Get Creative

59:00: Where to find Tim Campos?

Contact Info:

 

https://woven.com/

Twitter: https://twitter.com/tcampos

 

 

 

 

 

Website:

https://www.thebusinessmethod.com/tim-campos

Apple Podcasts:

https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2

Google Podcasts:

https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D

Spotify:

https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

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